Comments on: Mongolian on the market https://languageonthemove.com/mongolian-on-the-market/ Multilingualism, Intercultural communication, Consumerism, Globalization, Gender & Identity, Migration & Social Justice, Language & Tourism Thu, 09 Jul 2015 05:40:10 +0000 hourly 1 https://wordpress.org/?v=6.9 By: Alexandra Grey https://languageonthemove.com/mongolian-on-the-market/#comment-46239 Thu, 09 Jul 2015 05:40:10 +0000 http://www.languageonthemove.com/?p=18796#comment-46239 In reply to Sofie.

Thanks! Will have a look.

]]> By: Sofie https://languageonthemove.com/mongolian-on-the-market/#comment-46237 Wed, 08 Jul 2015 12:39:23 +0000 http://www.languageonthemove.com/?p=18796#comment-46237 In reply to Alexandra Grey.

Thank you Alex for telling me this transactional model. I read an article : Ideological framing of vernacular type choices in the Galician and Basque semiotic landscape. You might find it useful too.

]]> By: Alexandra Grey https://languageonthemove.com/mongolian-on-the-market/#comment-46217 Thu, 02 Jul 2015 03:03:51 +0000 http://www.languageonthemove.com/?p=18796#comment-46217 Very interesting, Gegentuul! Your final point reminded me of a presentation at the recent Sociolinguistics of Globalization conference in Hong Kong: Alexandra Jaffe and Nik Coupland proposed a Transactional Model for Authentication, compared with a Conventional model for Authentication, with the two models differing across four aspects: ontology; historicity; coherence and consensus. Jaffe emphasised that, across these aspects, Transactional Authentication is “reflexive” whereas Conventional Authentication is not. What I found most influential here – and what I thought of when reading your blog – was the idea that performativity and naturalness could be compatible in a transactional construction of authenticity by both producers and consumers. This contrasts to the assumption that performance creates de-authentication, as it is assumed to do under a Conventional model of authentication. Resonates with your idea that commodification is not necessarily in opposition to ethnic identity/traditional culture.

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